Embraer The Global Leader in Regional Jets Case Solution

1. How has Embraer managed to succeed as a global competitor from within the confines of an emerging economy? Where appropriate, please make some effort to quantify advantages and/or disadvantages Embraer has derived from the Brazilian context 

Embraer has succeeded as a global competitor from within the confines of an emerging economy. One of the primary reasons for Embraer's success is its ability to focus on innovation, operational efficiency, and customer satisfaction. Additionally, the company has leveraged advantages unique to the Brazilian context to propel its growth. One advantage Embraer has derived from the Brazilian context is access to a large pool of highly skilled engineers and scientists. Brazil has a strong tradition of science and engineering, and Embraer has been able to tap into this expertise to develop innovative new products and technologies. For example, the company's E-Jet family of aircraft features advanced technology, such as fly-by-wire flight controls, developed in-house by Embraer engineers allowing Embraer to differentiate its products from its competitors and maintain a competitive edge in the market.

Embraer has also benefited from the support of the Brazilian government, which has played a crucial role in the company's growth. The government has provided funding and other resources to help Embraer develop its products and expand its operations. The National Bank for Economic and Social Development (BNDES) has provided significant financing to Embraer over the years, which has helped the company invest in research and development and expand its production capacity. The Brazilian government has also provided various tax incentives to encourage local production. However, there have also been challenges that Embraer has had to overcome as a result of its Brazilian context. One of the main challenges has been the country's economic volatility. Brazil has experienced significant economic instability in recent years, making it difficult for Embraer to plan and manage its operations effectively. As a result, Embraer has had to implement various strategies to mitigate the impact of these challenges, including reducing costs, diversifying its product portfolio, and expanding its global reach.  

Despite these challenges, Embraer has succeeded as a global competitor by focusing on operational efficiency and customer satisfaction. The company has implemented lean manufacturing practices and streamlined its supply chain to reduce costs and improve efficiency. It has also established strong relationships with customers, which has helped it expand its market share and maintain its position as a global leader in regional jets. Furthermore, the geographic location of Brazil has given Embraer access to markets in South America, Africa, and Asia helping the company expand its global reach and increase its market share in these regions.

2. To what extent can Embraer’s success be ascribed to the Brazilian government?