Emirates Bank An HR Transformation Journey (A-B) Case Solution

2. What is the new business model of the Bank post-M&A?

A new HR team was established to create a new business model after mergers and acquisitions. The steps taken by the team were as follows: First, performance management and bonus system was formed and communicated to all members of the bank. Planning was done, and change management was initiated as a part of this new business scheme.

Secondly, assessment centers were established to judge the performance and capabilities of banks' employees and to reward them accordingly. Thirdly, the Job Family Model (JFM) was introduced to leverage performance at all levels within the organization. Lastly, business segmentation was done internally. All these factors were believed to have a positive impact on the productivity and efficiency of the bank.

3. What culture should the bank develop to ensure an effective implementation of this new business model in the Middle East context?

The bank can introduce a new systematic culture for the Middle Eastern region. This culture should incorporate the following things. First, the culture must be friendly where all members including employees, managers and other stakeholders can easily discuss their region-specific problems and share ideas and opinions. It would allow the bank to flourish in this area. Moreover, the culture must promote diversity by encouraging recruitment of people from various ethnic and linguistic backgrounds. The HR management must make an attempt to make this diversity a strength of the organisation.

There should be interactive and flatter hierarchical system within the bank's culture. It would make the environment suitable for newly hired people and would increase the level of motivation and dedication among employees.

4. What strategy and role for the HR function?

The strategy and role of the HR department in UK should be to hire and retain talent. The case describes that this can be done in various phases. First of all, recruitment must be done by capabilities and talents by the EBI. The bank must try to ensure that people with relevant background and experience are hired.