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HourlyNerd Case Solution
| Solution Id | Length | Case Author | Case Publisher |
|---|---|---|---|
| 2236 | 350 Words (3 Pages) | Jill Avery, Joseph Fuller | Harvard Business School : 316-134 |
A Word File
Raising funds would make it easier for Hourly Nerd to raise the right amount of finance required to build the resources that would be required for supporting the enterprise customers. Also, it will be able to invite insights of the venture capitalists that would bring in their technical expertise to support the business in the right direction.
Following questions are answered in this case study solution:
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Problem Identification
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Proposed Action
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Rationale
Case Study Questions Answers
1. Problem Identification
Hourly Nerd was engaged in providing management consulting services to the businesses as well as either legal and design services. The company was faced with the challenge of deciding whether to expand its target market base by including enterprise customers as well, but it feared that it did not have the right set of resources to be successful in the segment. However, filling the huge market gap would allow the business to earn higher returns.
2. Proposed Action
It is proposed that Hourly Nerd should consider catering to the enterprise customers as well despite the high level of risk associated. It can do so by engaging in fundraising to meet the fund requirements for the company.
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