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Zebra Medical Vision Case Solution
Zebra should focus its efforts on the emerging markets, and develop products for the suitability and needs of the same. This will give Zebra access to a greater customer base with higher disposable incomes. Moreover, since healthcare is a growing focus of governments in emerging markets, Zebra would fare well in introducing its offerings there.
Following questions are answered in this case study solution
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What is the value proposition at Zebra Medical? What are the biggest risks to realizing that proposition in the near future?
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With seventy other firms in the machine learning space for imaging, what are Zebra’s competitive advantages and disadvantages?
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Where should Zebra orient its development over the next three to five years? With ample funding, what type of employees should they hire next, and why?
Case Analysis for Zebra Medical Vision
1. What is the value proposition at Zebra Medical? What are the biggest risks to realizing that proposition in the near future?
Zebra’s unique value proposition for healthcare practitioners was its ability to use artificial intelligence for facilitating diagnoses. Zebra developed algorithms based on deep learning and radiology scans that helped doctors make the diagnoses. Zebra further offered precision and accuracy in its diagnosis to help doctors manage time effectively, and spare more time for complicated cases. However, Zebra might be obstructed in achieving the value proposition based on the increasing competition, which is a risk to the company. The competing firms have not only imitated the business model but also improved it – which may lead to customers choosing competition over Zebra.
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